Lisa Raffo Ashley- Manager and Founder of the Collective
The Collective was established by Lisa who worked as a commercial photo agent in New York for almost a decade. In 2010 she discovered blogs such as 100 Layer Cake and Once Wed and immediately fell in love with the new wave of modern, well-crafted weddings they showed. From there it sparked an idea- to offer management and support for wedding photographers. Now from her Venice, CA office she helps promote the work, manages calendars, initial inquires, contracts and billing freeing up the photographers to do what they love and do best- make beautiful photos. It’s become a perfect collaboration mixing business, friendship and photography.
When she’s not managing the Collective you can often find her by the beach, biking around town, or trying a new recipe and listening to some West Coast jazz on the record player.